Wednesday, March 9, 2011

Terrorizing Media

The transformation in media technology has also altered government communications strategy. “The biggest White House press frustration is that nothing can drive a news cycle anymore….In the old days, you could say, We’d like October to be about the environment…Today, a vicious news cycle swallows most White House Strategies”

This was said Mark McKinnon, the media adviser. As an example, he explained that when the Berlin Wall went up, in 1961, no one pressed hard for a reaction because President Kennedy was on vacation. Now, if Obama was to have an emergency while on vacation, he would have only 3 seconds and would be highly criticized for having someone else make a decision for him. To me this means the president would be punished for the one time he is allowed to be out with his family and take a break from all the stressful things that he has to put up with. It doesn’t seem fair. The media should back off and cut the poor guy some slack. As long as the issue has been taken care by someone, it shouldn't matter and the president should not have to be humiliated for it. The media is very well in charge of making people look bad and it is especially bad when the one person they are making look bad is the one person who is in charge of this country.

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